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Have You Got Fifteen Minutes?

Studio Principal, Guy Pearson, and Principal, Mixed-Use, Buildings, Maja Nesdale reflect on a human approach to urban design and regeneration for creating and connecting 15-minute cities. The concept helps access-focused urban transformations to be ambitious, inclusive, and sustainable.

By and Guy Pearson

Date

May 16, 2022

Studio Principal, Guy Pearson, and Principal, Mixed-Use, Buildings, Maja Nesdale reflect on a human approach to urban design and regeneration for creating and connecting 15-minute cities. The concept helps access-focused urban transformations to be ambitious, inclusive, and sustainable.

We’re throwing a note of caution into the current conversations around fifteen minute neighbourhoods, but let’s be clear from the outset that, in principle, they are a good thing – encompassing walkability, local economies, neighbourliness, and a more sustainable approach to living. What’s not to like?

Some of us are fortunate to be able to walk to a local award-winning market for organic veg and vegan pastel de nata (oh yes) potentially bumping into friends along the way. Within our fifteen minute neighbourhood we can easily walk to pretty much everything needed, and it’s a very nice environment to boot. Despite lockdown restrictions, we’ve been fortunate to spend it here. The prospect of spending more time working from home, and less in the city-centre office, appears to appeal to many neighbourhood professional peers, most of whom are now established decision makers within their businesses. It’s a fair guess that for our patch of the planet, changing patterns of work, leisure and convenience shopping post-pandemic will ultimately be a positive for an already localising, circularising (is that a word?) economy. A current surge in house prices seems to support that theory.

So far, so very smug. And, so what?

Read the full article here

Maja is an architect with considerable experience within the academic, research and innovation sectors, where she is experienced at delivering projects across varying scales, internationally and in the UK. Her work focuses around mixed-use developments and the creation of sustainable communities that support resilience, inclusivity and wellbeing.

Maja is a celebrated thought leader, sharing her experiences, ideas and knowledge of emerging trends to facilitate global conference workshops and inspire individuals to push boundaries in strategy and design. Maja’s expertise is underpinned by her invested interest in research and evidence-based design. An author and contributor to global research papers, she has helped shape the future of education, campuses and library design.

Maja’s passion for research and thought leadership results in proven design excellence in her work. From strategy to realisation, Maja thrives on creating long-lasting relationships that ensure her clients’ projects are successful, regardless of their size or location.

Headshot of Maja Nesdale

Written by Maja Nesdale

Principal | Mixed-Use, Buildings
London, UK
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