Landmark Events

Live experiences can unite a city and its people like nothing else. IBI Group is no stranger to the design and execution of landmark events – from grassroots movements to cultural events and even the Olympics. We understand all the hidden details that make it easier for people – and entire communities – to make the most of these moments.

Technology is playing an increasingly important role in the successful execution of these events, from wayfinding signage to mobile integration and real-time visitor information. We’re constantly finding new ways to maximize on-site engagement.

2010 Vancouver Olympics

Vancouver, BC

Serving as Prime Consultant to the Vancouver Olympic Organizing Committee (VANOC), IBI Group led master planning, signage and wayfinding strategies as well as visual development for graphic installations at the 2010 Winter Olympic Games. 

London 2012 Summer Olympic Games

London, UK

Beginning in 2005, IBI Group was retained to help London win the rights to host the 2012 Games, by showcasing the future of the transport system. When London was awarded the Games, IBI Group helped London “Get Ahead of the Games”, by delivering the complex and high-profile traveller information services work stream from strategy through design, and into implementation and operation as part of the critical Travel Demand Management (TDM) programme.  

Our work has been internationally credited for the success of delivering an efficient, effective, and robust transportation solution for this landmark event–an area identified as one of the key risks in advance of the London 2012 Olympic and Paralympic Games.

Toronto 2015 Pan Am Games

Toronto, ON

IBI Group acted as Lead Architect for the Athlete’s Village, and also lead transportation planning, delivery, and operations during the the largest multi-sport event ever hosted in Canada — including the management of 1,500 kilometres of Games route network during its 51-day schedule.

Keeping the Games moving